OUR STORY
You could say Osmé was destiny.
Founded by husband and wife Craig and Julia Noik— two creatives from different disciplines — Osmé began with a shared vision: to reimagine fragrance as something deeper. Elemental. Mystical. A tool to support your mood, respond to your state, and offer exactly what you need.
Julia, with a background in Fine Art and Graphic Design, brings a refined eye for visual storytelling and emotional nuance. Her experience building the skincare brand African Botanics sparked a deep fascination with natural materials, the rituals we form around them — and how scent could complete that sensory world.
Craig, a Creative Director in advertising, is drawn to that moment where his creative vision becomes designed reality — when an idea takes form and breathes new life into the everyday. With a sharp instinct for brand and experience, he shapes Osmé as both intuitive and intentional — a sensory journey with purpose.
Together, they sensed something missing in perfumery: mystery, discovery, and the quiet thrill of realizing you hold the power — to shift your mood, shape your energy, and choose your state of being.
Too often, fragrance tells you who to be.
Osmé was created to give that power back — placing the wearer at the center of the experience.
OUR NAME
Osmé is drawn from the ancient Greek word for “smell” — a quiet nod to the senses as a pathway inward. It also echoes Osmium, a rare elemental metal known for its density and grounding force. A reminder that fragrance, too, can calm, transform, and allow you to return to yourself.
OUR PROCESS
Crafted to the highest standards of artistry and ethics, Osmé fragrances are made to move with you and be worn with meaning.
At Osmé, every detail matters.
Each scent is crafted in Paris, the heart of modern perfumery, by a different master perfumer. Inspired by an elemental stone, these experts shape each formula through more than a year of refinement — balancing notes, reworking accords, and returning again and again until the alchemy is right.
Each extrait de parfum is crafted from meticulously selected raw materials, including distinctive, sustainably sourced essential oils and natural extracts. These are elevated by safe, high-quality synthetics that bring depth and nuance to every composition. The result is a fragrance with layers — ones that evolve, shift, and stay with you.
Every bottle is hand-blown. Every cap is made from upcycled rice husk — a tactile reminder that sustainability and luxury can, and should, coexist.
We don’t just create fragrance. We craft it with care.
All Osme formulas comply with the strictest environmental and safety standards, including those set by the International Fragrance Research Association (IFRA). Our ingredients are sourced with integrity from partners we trust.
From formula to finish, every element reflects our belief in thoughtful, responsible luxury.